I bring together strategy, interaction design, and visual craft to help teams create intuitive, cohesive digital products.

I’m a Lead UX/UI Designer with years of experience across product teams, creative agencies, and visual design environments.

Meet our team

Our comprehensive suite of professionals caters to a diverse team, ranging from seasoned architects to renowned engineers.

Ruby Hong

Lead Designer & Founder

Mochi

Support kitty

Design Approach & Expertise

UX and product strategy, user research synthesis, interaction design, and UX UI systems across mobile and web.

Strategy First

Strategy-led UX and UI design grounded in user needs, systems thinking, and clarity

End-to-End Product Design

End-to-end product design across mobile, web, and multi-surface ecosystems.

Designing for AI

Creating AI-powered interfaces with a focus on transparency, trust, and usability.

Systems and Interaction Design

Building scalable UX UI systems and interaction patterns that support product growth.

Visual Craft and Brand Thinking

Applying visual design, branding, and storytelling to create cohesive product experiences.

Collaborative Leadership

Partnering closely with product, engineering, and creative teams to move work forward with clarity.